Thoughts on
AI visibility.
Ideas about getting recommended by AI, optimizing for the new search, and what it means for your business.
How to Optimize Your Website for AI Search
Learn proven strategies to make your website AI-friendly and increase your chances of being recommended by ChatGPT, Claude, and other AI assistants.
Understanding AI Visibility Scores: What Your Score Really Means
Your AI visibility score predicts whether AI assistants will recommend your business. Here's exactly what we measure and how to improve your score.
The Rise of AI-Powered Search: What It Means for Your Website
AI search engines and assistants are changing how people discover businesses. Here's what's happening and how to adapt before you're left behind.
5 Common Mistakes That Hurt Your AI Visibility
These common website mistakes confuse AI assistants and prevent them from recommending your business. Here's how to fix each one.
How a SaaS Startup Increased AI Visibility by 47%
A project management tool was invisible to AI. Simple content changes got them appearing in 7 out of 10 relevant queries.
Agency Uses AI Lens to Win 3 New Clients
A digital agency struggled to prove the value of AI optimization. Competitor comparisons changed everything.
People Are Asking AI Instead of Google
More people ask ChatGPT questions than ever before. If AI doesn't know about you, you're invisible to them.
E-commerce Store Fixes 'Invisible to AI' Problem
AI was recommending competitors instead of their products. The query simulator showed exactly why.
Why AI Gets Your Website Wrong
Your content makes sense to humans. But AI reads it differently. Here are five things that confuse it.
Why We Test Your Site Against Multiple AI Tools
ChatGPT might understand you perfectly. Claude might be confused. We test both to find the real issues.
Make It Obvious Who You Are
The number one reason AI ignores businesses: it can't figure out who they are. Here's how to fix that.
AI Ignores Your Marketing Speak
World-class. Industry-leading. Innovative. AI skips right past these words. Here's what it actually pays attention to.
One Technical Thing That Actually Helps
There's a simple code addition that tells AI exactly what your page is about. Most sites don't use it.
Will AI Actually Recommend You?
Forget the technical details. Here's the simple question: if someone asks AI about your industry, do you come up?
Format Your Page So AI Can Read It
AI reads your page structure before it reads your words. A messy structure means a confused AI.
This Is Different From SEO
SEO gets you ranked on Google. This is about getting mentioned by AI. They overlap, but they're not the same.
How to Know If It's Working
You made changes. Now what? Here's how to track whether AI is actually starting to recommend you.